Hyundai Genesis 2009 posters


Hyundai Genesis

Hyundai is looking to redefine what a premium automobile means with its new flagship, the all-new Hyundai Genesis sports sedan. Offering the same capabilities and features compared to $60,000 premium sedans, the Hyundai Genesis will be available starting at a much lower price point of under $30,000 when it goes on sale this summer. Built on Hyundai's all-new, performance-driven rear-wheel-drive architecture, the Genesis offers drivers three powertrain options: 3.3-liter and 3.8-liter V6 engines, and Hyundai's all-new 4.6-liter Tau V8, which boasts an estimated 368 horsepower on regular fuel and is one of the most powerful engines in its class. High-end features such as XM NavTraffic, Adaptive Front Lighting System (AFLS), Smart Cruise Control, Lexicon® audio systems, and electronic active head restraints are also included with the Hyundai Genesis. John Krafcik, vice president for product development and strategic planning at Hyundai Motor America commented, "While Genesis will compete for customers with cars like the Chrysler 300 and Pontiac G8, our engineering benchmarks were Mercedes E-Class, Infiniti M, and Lexus GS. Genesis provides a potent combination of performance, luxury, and value, and we think it has the potential to shake up the large sedan and near-luxury segments." The Genesis is the first step towards Hyundai's shift to its all-new rear-wheel drive architecture, which will likely lead to more vehicles being released in various market segments as hinted at by the Hyundai Genesis Coupe Concept which was unveiled at the Los Angeles Auto Show in November 2007.

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