Mazda MX-5 2009 posters


Mazda MX-5 Superlight Concept

Mazda has been putting its focus on weight reduction as a way of offering dynamic attributes and driving pleasure while meeting its commitments regarding energy efficiency, environmental compatibility, and uncompromised safety. For two decades, Mazda has been reducing the weight of their iconic Mazda MX-5 roadster, inspiring the radical design of the automaker's latest show car, the Mazda MX-5 Superlight Concept. Since its launch twenty years ago, the first Mazda MX-5 Roadster has acted as a cornerstone for Mazda's brand philosophy of Zoom-Zoom - and this is why designers in the European R+D centre at Oberursel created the show car. As an affordable two-seat sports car that prioritizes 'driving enjoyment', the Mazda MX-5 Superlight Concept represents the best of Mazda's values. The mission of the design team was to elevate the MX-5 - which has been refined over the past two decades - to an advanced, extreme level. The result is an exciting roadster that is incredibly lightweight and straightforward, yet still manages to provide cutting-edge safety features. This builds a connection between a digitalized world and the driver, in addition to improved driving dynamics and fuel efficiency with a vehicle weight of less than 1000 kg. As a representation of lightweight construction and driving enjoyment, the Mazda MX-5 Superlight Concept serves as a perfect ambassador for Mazda's brand values.

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