Mercury is an American car brand of the Ford Motor Company, dealing with luxury vehicles. It’s headquartered in Dearborn, Michigan. more
The marque got it name after the Roman messenger of gods Mercury. The initial logo of the brand was the image of Mercury. In 1950s, a new logo appeared. It was a “M” letter with horizontal bars and was often called as “The Big M”. In 1960s, the “Sign of the Cat” served as a logo. In 1980s, the final logo was introduced. It’s a stylized letter “M” (often referred as “the Waterfall”). In 1999, the marque’s name “Mercury” appeared above it.
The brand was created in 1938 by Edsel Ford, a son of Henry Ford. The first car, Mercury Eight, was presented in a year. From 1945 to 2011, the brand was a part of the Lincoln-Mercury division of Ford. The majority of Mercury models were built on Ford platforms. In 1958, Lincoln-Mercury division became the first carmaker to sell production cars with 400-horsepower.
In 1960, Mercury released its first compact model, the Mercury Comet. In 1967, the brand introduced its two most successful cars, Mercury Cougar and Mercury Marquis. In 1985, Ford launched its European brand Merkur. It consisted of two models, the XR4Ti and the Scorpio. However, in 1989 the brand was discontinued because of low sales.
In late 1990s-early 2000s, some models of Mercury cars were discontinued. In the end of 2010, the production of Mercury cars ceased. The last model, a Grand Marquis, was released on January 4, 2011.