For decades, Nissan has earned its reputation as a leader in sedan design, evidenced by models such as the Nissan Maxima, Altima, and Sentra. In light of its buyers shifting gains towards coups and crossover SUVs, Nissan is unveiling the new and captivating Ellure Concept at the 2010 Los Angeles Auto Show.
Shiro Nakamura, Senior Vice President and Chief Creative Officer of Nissan Motor Co. Ltd., says that the Ellure is proof of Nissan's intention to continue its success in the sedan sector. He explains, "The concept is the ideal blend of day-time functionality and night-time rebellion that can meet the needs of discerning female drivers in their 30s and 40s."
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