Skoda Design Concept
Škoda is showcasing the direction that the brand will take for the future with the Škoda Design Concept, which is being shown at the Geneva Motor Show this year. Škoda is drawing on over 110 years of experience and heritage while adding modern styling elements and incorporating the latest technology. The new concept makes the brand's growth strategy and its focus on care and attention to detail clearer.
Tradition with vision: evolving towards success The concept incorporates Škoda’s established design and drives it towards a more modern look. The car’s long wheelbase and short overhangs not only give it a roomy interior but also allows the car to have a dynamic roof and an aesthetically pleasing silhouette. The tailgate has been fluently integrated to give the car a practical yet sophisticated look. Škoda’s ethos of everyday utility value has been reinterpreted to a modern form, with the grille bearing integrated strings to give it a distinct appearance.
Sending out a clear signal: a new logo and distinctive lighting elements At the center of the car is the newly arranged and structured logo. It intersects the car's bonnet, symbolizing quality and success. Accentuating the logo are the car's detail lighting elements, sending out a clear signal of the brand's aesthetics.
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